Building a platform that addresses TF-VAWG is meaningful, but sustainability requires a plan for how SisterShield will continue to operate, grow, and serve users beyond the Technovation competition. This page documents the financial sustainability strategy for a social impact ed-tech platform.
Business Canvas
The Business Canvas provides a high-level view of how SisterShield creates, delivers, and sustains value. This structure aligns with the Technovation rubric’s entrepreneurship evaluation.
Problem / Solution / Value Proposition
Element
SisterShield
Problem
TF-VAWG is a growing global crisis; existing prevention education is insufficient, inaccessible, and not designed for the most vulnerable populations.
Solution
An interactive educational platform using AI-generated visual novel scenarios with trauma-informed design, instant safety features, and multilingual support.
Value Proposition
Empowers learners to recognize and respond safely to TF-VAWG through practice-based learning, while ensuring their safety during the learning process itself.
Advisor / Business Professional Input
#
Advisor Identity
Area of Expertise
Advice Given
What Changed
1
TODO: Name, Role, Organization
TODO: e.g., EdTech, nonprofit management
TODO: Specific advice
TODO: How the project changed based on this advice
2
TODO
TODO
TODO
TODO
Market Research
Element
Detail
Competitors
TODO: Existing TF-VAWG education tools and their limitations
Target Market
Korean women and girls aged 13-25, educators, and organizations working on gender-based violence prevention
Market Size
TODO: Addressable market estimate with sources
Strategy
Freemium model targeting individual learners (free) and institutions (paid), with grant funding for scale
Financial Plans
The detailed cost structure and revenue streams are documented in the sections below.
Revenue Model Options
SisterShield’s financial sustainability is built on a diversified model that combines earned revenue with impact-aligned funding.
Model 1: Freemium (Primary)
Tier
Price
Features
Target User
Free (Student)
$0
Full access to all published courses, progress tracking, Quick Exit, crisis resources
Individual learners
Free (Teacher Basic)
$0
Access to pre-made courses, basic dashboard, limited class size
Individual educators
Premium (Institution)
TODO: Price/year
AI course generation, custom branding, analytics dashboard, unlimited classes, priority support
Schools, NGOs, government programs
Enterprise
TODO: Custom pricing
White-label deployment, API access, custom integrations, dedicated support
Large organizations, government agencies
Rationale: Safety education should never be behind a paywall for individuals. Institutions that benefit from structured deployment can fund the platform for everyone.
Model 2: Grant and Donation Funded
Source
Type
Potential Amount
Status
Technovation prize funding
Competition
TODO
TODO
UN Women innovation grants
International grant
TODO
TODO: Research eligibility
Korean government digital safety programs
Government grant
TODO
TODO: Research programs
Foundation grants (e.g., Gates, Ford, Open Society)
Private foundation
TODO
TODO: Research eligibility
Individual donations
Crowdfunding/donations
TODO
TODO: Platform selection
Rationale: Social impact platforms in the gender equality space have access to significant grant funding. SisterShield’s SDG alignment makes it eligible for multiple international and national funding streams.
Model 3: Government and NGO Partnerships
Partner Type
Value Proposition
Revenue Model
Ministries of Education
Integrate TF-VAWG prevention into national curriculum
Per-student licensing or government contract
Women’s rights NGOs
Provide educational tools for their beneficiaries
Subsidized licensing, grant-funded deployment
International organizations
Scalable, localized safety education for global programs
Project-based contracts, co-development
Model 4: Corporate CSR Sponsorship
Sponsor Type
Alignment
Sponsorship Model
Tech companies
Digital safety is a core concern; CSR alignment
Sponsor free tier for specific regions or demographics
Telecommunications
Digital literacy and safety are part of their social responsibility
Co-branded courses, sponsored content
Financial institutions
Online fraud and sextortion are growing concerns
Sponsor specific course topics
Cost Structure
Fixed Costs (Monthly)
Category
Item
Estimated Cost
Notes
Hosting
Vercel or similar (Next.js hosting)
TODO: $/month
Scales with traffic
Database
PostgreSQL (managed, e.g., Supabase, Neon)
TODO: $/month
Scales with storage
AI APIs
Claude/GPT-4o for course generation
TODO: $/month
Per-token pricing, teacher-only usage
AI APIs
DALL-E 3 for image generation
TODO: $/month
Per-image pricing, teacher-only usage
Domain
sistershield.org (or similar)
TODO: $/year
Annual cost
Email
Transactional email service
TODO: $/month
Registration, notifications
Variable Costs
Category
Driver
Cost Model
AI course generation
Number of courses generated by teachers
TODO: Average cost per course generation
Bandwidth
Number of active users playing Twine courses
TODO: Cost per GB or per user
Storage
Number of Twine files, images, and course assets
TODO: Cost per GB
Translation
AI auto-translation for new locales
TODO: Cost per translation job
One-Time Costs
Category
Item
Estimated Cost
Status
Development
MVP development (solo project)
$0 (sweat equity)
Complete
Design
UI/UX design and design system
$0 (sweat equity)
Complete
Content
Initial course content creation
$0 (sweat equity + AI)
In progress
Legal
Privacy policy, terms of service review
TODO
TODO
Scalability Narrative
Phase 1: Korea Launch
Aspect
Detail
Market
Korean women and girls, Korean schools and NGOs
Languages
Korean (ko-KR), English (en-US)
Content
Korea-specific TF-VAWG scenarios
Partners
TODO: Target Korean organizations
Timeline
TODO: Launch date and first-year milestones
Phase 2: Asia-Pacific Expansion
Aspect
Detail
Market
Japan, Southeast Asia, Australia/New Zealand
Languages
Add Japanese (ja), Thai (th), others based on demand
Content
Adapt scenarios for regional TF-VAWG patterns using AI generation
Partners
TODO: Regional NGOs, UN Women Asia-Pacific
Timeline
TODO: Year 2 milestones
Phase 3: Global Standard
Aspect
Detail
Market
Global, with focus on regions with high TF-VAWG prevalence
Languages
10+ languages via AI translation with human review
Content
Global standard curriculum aligned to UN framework
Partners
TODO: International organizations, government programs
Timeline
TODO: Year 3-5 milestones
Growth Projections
Metric
Year 1
Year 2
Year 3
Assumptions
Registered users
TODO
TODO
TODO
TODO: Growth assumptions
Monthly active users
TODO
TODO
TODO
TODO
Courses available
TODO
TODO
TODO
TODO: Content creation rate
Languages supported
2
TODO
TODO
TODO: Expansion timeline
Partner organizations
TODO
TODO
TODO
TODO
Revenue
TODO
TODO
TODO
TODO: Revenue model mix
Costs
TODO
TODO
TODO
TODO: Cost scaling assumptions
Social Impact Metrics
Financial sustainability is important, but SisterShield’s primary success metric is social impact. Track these alongside financial metrics:
Metric
Definition
Measurement Method
Target
Learning reach
Total users who complete at least 1 course
Platform analytics
TODO
Knowledge gain
Pre/post assessment score improvement
In-course assessment
TODO
Safety behavior change
Self-reported increase in safe digital practices
Follow-up survey
TODO
Crisis resource usage
Users who access Get Help or Global Safety Footer resources
Platform analytics (anonymous)
TODO
Educator adoption
Teachers actively creating or using courses
Platform analytics
TODO
Content coverage
TF-VAWG topics covered by available courses
Content audit
TODO
Accessibility
Languages and regions served
Platform configuration
TODO
Break-Even Analysis (Optional)
Scenario
Monthly Users
Revenue Source
Monthly Revenue
Monthly Cost
Net
Minimum viable
TODO
TODO
TODO
TODO
TODO
Sustainable
TODO
TODO
TODO
TODO
TODO
Growth
TODO
TODO
TODO
TODO
TODO
Rubric Mapping
Rubric Category
How This Page Contributes
Entrepreneurship
Comprehensive financial sustainability plan with diversified revenue, cost structure, and growth pathway
Potential Impact
Scalability narrative demonstrates how the solution can reach beyond the initial community
Ideation
Revenue models are aligned with the social impact mission, showing thoughtful problem-solution fit